Do we give readers what marketers say they want, or what we want to write?

Over the past year or so I have paid for a number of marketing courses to help me sell my books. Unfortunately, when I signed up I didn’t realise that when they promised that I would sell tons of books if I followed their plan, that the books they were talking about wouldn’t be mine.

What do you mean? I hear you say.

Well, I mean, that these courses are designed to help you sell books that sell, which may not necessarily be your books. They cater for genre pulp fiction or non-fiction self-help type books. If you don’t write stuff like that, then from my experience, you won’t sell that many books. If you  follow the training in all of these authorpreneurral type courses where a few writers make millions out of selling novella style crime/mystery/whodunnit stories, then you will succeed. Especially if you are prepared to give most of your books away. Literature in general is suffering because of this influx of junk food style prose, in my opinion.

Readers don’t always want safe, they want different. Give it to them – please!

I don’t want to write like everyone else.

My motivation for writing does not come from the desire to make money, it comes from the desire to write for the thrill, the fun, the wonder of the written word. I am passionate about my writing. I laugh, cry, hurt when I write. I feel exhausted sometimes after I have spent a few hours struggling with sentences that won’t work, or characters that say things like, ‘Paul, we’ve done it!’ Ah! Done what? Now I have to figure out what they’ve done. It’s called imagination and you won’t find that in any course.

So, writers, not authors, writers – write from the heart, the gut, the soul – not from the bank account.

red-tulip

Here is a wonderful poem by Charles Bukowski which sums up my rant beautifully.

So You Want To Be A Writer

if it doesn’t come bursting out of you
in spite of everything,
don’t do it.
unless it comes unasked out of your
heart and your mind and your mouth
and your gut,
don’t do it.
if you have to sit for hours
staring at your computer screen
or hunched over your
typewriter
searching for words,
don’t do it.
if you’re doing it for money or
fame,
don’t do it.
if you’re doing it because you want
women in your bed,
don’t do it.
if you have to sit there and
rewrite it again and again,
don’t do it.
if it’s hard work just thinking about doing it,
don’t do it.
if you’re trying to write like somebody
else,
forget about it.
if you have to wait for it to roar out of
you,
then wait patiently.
if it never does roar out of you,
do something else.

if you first have to read it to your wife
or your girlfriend or your boyfriend
or your parents or to anybody at all,
you’re not ready.

don’t be like so many writers,
don’t be like so many thousands of
people who call themselves writers,
don’t be dull and boring and
pretentious, don’t be consumed with self-
love.
the libraries of the world have
yawned themselves to
sleep
over your kind.
don’t add to that.
don’t do it.
unless it comes out of
your soul like a rocket,
unless being still would
drive you to madness or
suicide or murder,
don’t do it.
unless the sun inside you is
burning your gut,
don’t do it.

when it is truly time,
and if you have been chosen,
it will do it by
itself and it will keep on doing it
until you die or it dies in you.

there is no other way.

and there never was.

 

If you would like to know more about my work, please visit my website  Oddly Books:

http://www.oddlybooks.com

 

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